04.14.2011
blogging
Becoming a successful blogger is easy: write interesting things, write them well, and publish with a predictable frequency, all for a specific audience. And have a way for them to find you. OK, perhaps not so easy. But here’s one thing that can help you get started: use an editorial calendar. I understand that many [...]
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10.07.2010
blogging
For many, publishing a blog is a stream of consciousness event. Something occurs to the writer, they dash it off in a streak of enthusiasm, and they immediately publish it. I’ve advised against this and have written about the benefits of writing, waiting, and editing. There’s an important tool that has been used by newspapers [...]
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